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bol.com Full Guide

This user guide will explain everything you need to know, before starting with our bol.com WooCommerce plugin.

Jerry Rakels avatar
Written by Jerry Rakels
Updated this week

The Bol.com plugin is a popular tool for e-commerce businesses. It integrates WooCommerce stores with Bol.com, one of the largest online marketplaces in the Netherlands and Belgium. Here’s a brief overview of its functionality:

Key Features

  1. Product Synchronization: Automatically syncs products from your WooCommerce store to Bol.com, including details like price, stock levels, and product descriptions.

  2. Order Management: Imports orders placed on Bol.com directly into WooCommerce, allowing you to manage everything from one place.

  3. Inventory Updates: Keeps track of stock changes in real-time across both platforms, preventing overselling.

  4. Shipping & Tracking: Automatically send shipping information and tracking details from WooCommerce to Bol.com when an order is completed.

  5. Pricing Tools: Offers dynamic pricing options, allowing you to adjust prices for different sales channels automatically.

  6. Product Variations: Supports product variations like size, color, and other attributes, ensuring all relevant data is properly synced.

  7. Automatic Updates: Regular updates to the plugin ensure compatibility with the latest versions of WooCommerce and Bol.com’s API.

Benefits

  • Time Saver: Eliminates the need to manage two platforms manually, helping you focus on growing your business.

  • Efficiency: Helps streamline sales and order fulfillment across multiple channels.

About bol.com

What is bol.com?

bol.com is a large online retailer in the Netherlands and Belgium. Aside from selling their own products to customers, they have also opened up their webshop for other online retailers. In other words, bol.com is a marketplace.

At the moment bol.com has over 45,000 sellers on its platform and a revenue of 2,8 billion euro. With that, bol.com is one of the biggest online retailers in the Benelux.

Before you start: create a bol.com retailer account

To be able to start selling on bol.com, you will first need to sign up for a bol.com retailer account. You can sign up for free via the website of bol.com.

It can take up to 5 business days before you receive a postal letter with a verification code. You should fill in that verification code, to complete your account registration. After this, you can immediately start selling via the bol.com marketplace.

Download, install & activate the plugin

Get a subscription

Before you can begin working with the plugin, you need a subscription. You can purchase one at woosa.com.

Download the plugin

After the subscription is purchased, you can now download the plugin. Please follow these steps:

  1. Log in to your woosa.com account

  2. Go to the Licenses tab

  3. Look for the bol.com plugin and click on Download Plugin

  4. It'll download a .zip file, do not extract this on your desktop

Install & activate the plugin

Now that the plugin is downloaded, we can upload and install it on WordPress. Please follow these steps:

  1. Log in to your WordPress backend

  2. Go to the Plugins page

  3. On top of the page, click on Add new plugin

  4. Then click on Upload plugin

  5. Click on Choose file

  6. Locate the plugin in your files and click on Open

  7. Then, click on Install now

  8. Lastly, click on Activate plugin

Activate the plugin with your Woosa license key

Get your license key

After plugin installation, we must activate it with your Woosa license key, or else it won't work. Please follow these steps:

  1. Log in to your woosa.com account

  2. Go to the Licenses tab

  3. Look for the bol.com plugin, and copy the license key

Activate the plugin with your license key

Now that you have copied your license key, we can activate the plugin in your WordPress backend. Please follow these steps:

  1. Log in to your WordPress backend

  2. Click on Bol on your left navigation bar

  3. On that page, paste the license key in the license field

  4. Lastly, click on Activate

Authorize the plugin with your bol.com account

Next up, is authorizing the bol.com plugin in WooCommerce, with your bol.com account.

Create a Client ID & Secret in your bol.com account

First, we need to create a Client ID & Secret in your bol.com account. Please follow these steps:

  1. Log in to your bol.com retailer account

  2. Click on your company name and, then click on Settings

  3. Then, click on the dropdown menu Services

  4. Click on API Settings

Before we can create the API credentials that we need, you first need to assign a technical contact person. This is required in case bol.com has updated their API, or if there are any technical issues, they need to contact the technical contact person within your organization.

Simply fill in your name, email address, and phone number, and agree with their API Terms of Service.

Now we will create the Client ID & Secret credentials. Please follow these steps:

  1. Under the header, Client credentials voor de Retailer API, click on Create

  2. Fill in any name for the API user, then click on Create again

  3. The Client ID & Secret are now created

Authorize the plugin in WordPress

We will now use the API credentials created in the previous steps, to authorize the bol.com plugin in your WordPress backend. Please follow these steps:

  1. Log in to your WordPress backend

  2. Click on Bol on the left navigation bar

  3. Then, click on the Authorization tab

  4. Fill in the Client ID & Secret fields with the credentials created in the previous steps

  5. Lastly, click on the Click to authorize button below

General settings

The bol.com plugin offers a variety of options you can configure to your liking, let's go through them all. Each section represents a different tab in the plugin settings.

Dashboard

Important: any shop changes will change the shop's secret key. To fix this, contact our support team.

Option name

Type

Explanation

License key

Input field

Fill in your Woosa license key, to activate the plugin

Debug mode

Enable/disable

Enable if you like to see advanced logs

Remove configuration

Enable/disable

Enable if you like to remove the plugin configuration after uninstalling

Shop secret key

Input field

This key is used to sign the requests to our servers

Authorization

Important: these settings can only be adjusted if the plugin is unauthorized.

Option name

Type

Explanation

Status

Authorized/unauthorized

Whether or not the plugin is authorized

Account label

Input field

Add a label to your bol.com account

Client ID

Input field

Specify the Client ID from your bol.com account

Client Secret

Input field

Specify the Client Secret from your bol.com account

Use WooCommerce price

Checkbox

Whether or not to use the default WooCommerce price when products are published. When this is enabled, you can fill in a price margin

Shipping cost

Input field

The shipping cost that will be added to the product price when published

Delivery time

Dropdown menu

Specify the delivery time

Synchronization

Products

Option name

Type

Explanation

Synchronize products

Enable/disable

Enable this if you want to automatically synchronize your shop's products with bol.com whenever a product is created, updated, trashed, or deleted

Pause trashed products

Enable/disable

Enable this if you want to pause the offer on bol.com when the product is moved to the trash in your shop. NOTE: This works only when "Synchronize products" is enabled

Preserve stock offset

Input field

Define a value that will be subtracted from the product stock. This will help to avoid selling out of stock products

Internal reference source

Dropdown menu

Choose the source of value to be used as the internal product reference

EAN source

Dropdown menu

Choose the source of value to be used as product EAN

Condition

Dropdown menu

Choose the product condition to use as the default

Fulfillment method

Dropdown menu

Choose which fulfillment method to use as the default

Orders

Option name

Type

Explanation

Import orders

Enable/disable

Enable this if you want to automatically import orders from bol.com into your shop

Include FBB orders

Enable/disable

Enable this if you want to include FBB orders in the order import. NOTE: This works only when Import orders is enabled

Disable processing order email

Enable/disable

Enable this if you want to disable the email that is received by the customer when the imported order has the status processing

Disable completed order email

Enable/disable

Enable this if you want to disable the email that is received by the customer when the imported order has the status completed

Use my shipping carrier

Enable/disable

Enable this if you want to use your own shipping carrier

Shipping carrier

Dropdown menu

Choose which shipping carrier to use as the default. NOTE: This works only when Use my shipping carrier is enabled

Tracking code source

Input field

Define the order meta key where the tracking code is added by your 3rd-party shipping plugin. NOTE: This works only when Use my shipping carrier is enabled

Address format

Dropdown menu

Choose which address format to use for the imported orders

Product bulk actions

Publish a product

To start the synchronization of a product between WooCommerce & Bol.com, you need to publish it first. Please follow these steps:

  1. Go to your WordPress backend

  2. Click on the Products tab on the left navigation bar

  3. Select the product you like to publish to bol.com

  4. Go to Bulk actions and click on Bol: Publish/update

  5. Lastly, click on Apply

The first status the product will have in WooCommerce is Processing and after a few minutes Published.

Important: do you get an Error? Go to the product editing page, scroll down to Product data, and click on the bol.com tab. The error will be displayed right there and you can consult our bol.com error list on how to solve this.

Update a product

In case you changed some settings in the plugin, for example, the product price margin, you need to update this to bol.com. To do this, please follow these steps:

  1. Go to your WordPress backend

  2. Click on the Products tab on the left navigation bar

  3. Select the product you like to publish to bol.com

  4. Go to Bulk actions and click on Bol: Publish/update

  5. Lastly, click on Apply

Pause/unpause a product

If you like to pause or unpause a product in bol.com, you can do that in WooCommerce using the Bulk actions. To do this, please follow these steps:

  1. Go to your WordPress backend

  2. Click on the Products tab on the left navigation bar

  3. Select the product you like to publish to bol.com

  4. Go to Bulk actions and click on Bol: Pause/unpause

  5. Lastly, click on Apply

Delete a product

If you like to remove a product from your bol.com account and their platform, you can do that in WooCommerce using the Bulk actions. To do this, please follow these steps:

  1. Go to your WordPress backend

  2. Click on the Products tab on the left navigation bar

  3. Select the product you like to publish to bol.com

  4. Go to Bulk actions and click on Bol: Delete

  5. Lastly, click on Apply

Other product actions

There are other product actions that can be done via the product editing page. These settings are displayed on the Product edit page -> Product data -> Bol.com tab. You'll only use these settings when you like to overwrite the general plugin settings for a particular product. For example, the price margin or shipping cost.

Option

Type

Explanation

Manage EAN?

Checkbox

Use a different EAN code than the general settings

Manage reference?

Checkbox

Use a different internal reference than the general settings

Manage condition?

Checkbox

Use a different condition than the general settings

Manage fulfillment method?

Checkbox

Use a different Fulfilment method than the general settings

Exclude account?

Checkbox

Exclude all (bulk) actions for this account

Manage price?

Checkbox

Use a different price than the general settings

Manage shipping cost?

Checkbox

Use a different shipping cost than the general settings

Manage delivery time?

Checkbox

Use a different delivery time than the general settings

Order processing

The plugin can import bol.com orders into your WooCommerce store, where you can process and send them to the customer. First, let's go through some of the order settings in the plugin. To reach these settings, go to Bol > Synchronization > Orders.

Order settings

Option

Type

Explanation

Import orders

Enable/disable

Enable this if you like to automatically import orders from Bol into your shop

Include FBB orders

Enable/disable

Enable this if you want to include FBB orders in the order import. NOTE: This works only when "Import orders" is enabled

Disable processing order email

Enable/disable

Enable this if you want to disable the email that is received by the customer when the imported order has status processing

Disable completed order email

Enable/disable

Enable this if you want to disable the email that is received by the customer when the imported order has status completed

Use my shipping carrier

Enable/disable

Enable this if you want to use your own shipping carrier

Shipping carrier

Dropdown

Choose which shipping carrier to use as default. NOTE: This works only when "Use my shipping carrier" is enabled

Tracking code source

Input field

Define the order meta key where the tracking code is added by your 3rd-party shipping plugin. NOTE: This works only when "Use my shipping carrier" is enabled

Address format

Dropdown

Choose which address format to use for the imported orders

Process a bol.com order in WooCommerce

The plugin imports orders from bol.com into WooCommerce, once every hour. You can find the order(s) on the WooCommerce > Orders page. On the order page, the Bol filter will indicate if it's a Bol order or not.

To actually process the order, please follow these steps:

  1. Go to WooCommerce > Orders

  2. Click on the desired bol.com order

  3. In the order edit page, click on the button Process Order

  4. Select the items (products) that should be processed

  5. After that, click on Check delivery options

  6. Choose a carrier (or use your own carrier)

  7. Lastly, click on Register shipment

The order status first goes into Processing, then after a few minutes, it'll go to Registered.

Cancel a bol.com order in WooCommerce

You can also cancel a bol.com order in WooCommerce, via our plugin. The steps are identical to processing an order:

  1. Go to WooCommerce > Orders

  2. Click on the desired bol.com order

  3. In the order edit page, click on the button Process Order

  4. Select the items (products) that should be canceled

  5. Then select a cancellation reason by using the dropdown menu

  6. Lastly, click on Cancel selected items

The order status first goes into Processing, then after a few minutes, it'll go to Canceled.

Tools

The bol.com plugin offers a few tools that can solve an issue, or smoothen things up. Let's go through all of them.

Heartbeat

We implemented this option in all of our plugins because we noticed a problem in a lot of shops. By default, our plugins (in this case bol.com) will create a scheduled action called bol_perform, which runs every minute to trigger the processing of plugin tasks. This action relies on WordPress's default cron system, meaning it only runs when someone visits your website.

If your website experiences a period of inactivity, the scheduled action won't run until the next visit. As a result, the plugin may not execute tasks at the intended intervals, potentially causing delays.

A solution to this problem is to create a cron job. By enabling the Heartbeat option, it'll create a cron job on our server to ping your shop every minute. Basically simulating a visitor, so that the plugin tasks will keep running.

Tools

This page has a few options in case things go wrong.

Woosa IP list

In case you have some heavy security measures on your server, please whitelist our IP addresses listed here.

Clear cache

In case you think the synchronization is stuck, for example, importing orders, you can clear the plugin cache to reset some background processes.

Action List

This page will tell you exactly what the plugin is doing. You can see the number of actions that are being active or rescheduled.

Logs

All (error) logs related to our plugins. In this way, a support agent or developer can debug when an error occurs.


Can't figure it out? You can always send a message to the support team via the chat bubble at the bottom right 🎈 Support to the rescue 👨‍💻 👩‍💻

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