Introduction: What is the Market Participant and why is it mandatory?
It has recently become mandatory to add a Market Participant when selling through bol.com. This is a result of new European legislation called the Digital Services Act (DSA), which aims to increase transparency and accountability on digital platforms. Bol.com is required to comply with these regulations and therefore allows sellers to add their Market Participant data.
A Market Participant represents your business on a legal level. This is a person or entity responsible for the products you offer through bol.com. Registering this information correctly is essential to continue making your sales and to comply with legal obligations.
In this article, we explain how to add the Market Participant in your bol.com retailer account and how to set it up later in the bol.com plugin.
Add Market Participant in your bol.com Retailer account
Log into your bol.com retailer account
Click on your company name at the top right and choose Settings
In the My Store dropdown, click on Market Participants
Click on + Market participant
Fill in the data and click on Save
You have now added a Market Participant in your bol.com account! Now we can configure the Market Participant in the plugin settings.
Configuring Market Participant in the bol.com plugin
Log into your WordPress backend
Go to the bol.com plugin settings
Click on the Tools tab and empty the Cache
Go to the Authorization tab
Under the Settings heading , click on the Economic Operator dropdown
Choose on the recently created Market Operator
Finally, click on Save Settings
The Market Participant is now successfully linked in the bol.com plugin.
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